No picking and No scratching
Apply lotion as directed and do not let your tattoo dry out
Be sure that when friends, family and strangers are checking out your fresh tattoo, they're using their eyes and not their hands. Nothing worse for a new tattoo than a grubby paw.
Avoid submerging it in water. Showering is fine, just don't stand there with hot water beating on it...get in and get out. No pools, hot tubs, ocean, or soaking in a tub during the healing process as this will SERIOUSLY damage your new tattoo.
Sunlight and U.V. rays will fade tattoo pigment, so avoid it while healing. Once your tattoo is healed, either clothing that covers it (preferred) or use a zinc-oxide stick to avoid sun damage.
The name of the game is simple, keep your tattoo clean and to keep it moisturized.
The less you mess with it, the better it will heal and the happier you will be.
If you have any questions while your tattoo is healing, don't hesitate to contact your artist by email or by phone. Friends and family give the worst advice about healing tattoos, so if you need to know something, ask!