About Page (2024)

About Ina

Ina Garten

About Page (1)

I had no idea what I was getting into. In 1978, I was working in the White House Office of Management and Budget and thinking, I've got to do something more creative and fun than writing nuclear energy budgets! I came across an ad in the New York Times for a specialty food store for sale in the Hamptons and I decided to investigate. My husband Jeffrey and I drove to Long Island the next day to see the store and it was love at first sight. I had no experience in the food business - or in any business! - but I knew that this was exactly what I wanted to do. I made the owner of the store a low offer, thinking I'd go home and decide if I really wanted to make such a dramatic move. The owner called me the next day and said, "I accept your offer!" Yikes! I had just bought a specialty food store!

After eighteen years of perfecting baguettes and chicken salad, Barefoot Contessa was a hugely popular store celebrated both for its delicious food and its style. In 1996, I decided that it was time for a new challenge so I sold the store to the manager and the chef. At that point, with nothing to do, I built myself an office over the store and tried my hand at writing a cookbook. The Barefoot Contessa Cookbook came out in 1999 and turned out to be the most exciting thing I've ever done professionally. Happily, that first cookbook was a surprise best-seller. By 2002, I had published two more cookbooks and started filming a show for Food Network, also called Barefoot Contessa.

By 2015, I had published nine cookbooks and filmed fourteen years of television shows for Food Network. At the same time, I had also written monthly columns for Martha Stewart Living, the Oprah magazine, and House Beautiful. I currently write a monthly column for Food Network magazine. This year marks the publication of my thirteenth book, Go-To Dinners, a collection of recipes that are easy to prepare and still delicious enough to get everyone to your table! We live in East Hampton, New York.

Let's Connect

Spring Green Vegetables

Graduation Celebration Menu!

It's Strawberry Season!

Spring Dinner Menu

Memorial Day Menu

Books

Keep in touch!

Sign up and I’ll send you great recipes and entertaining ideas!

About Page (2024)

FAQs

What is in an about page? ›

An About Us page is a section on a website that provides information about a company, organization, or individual. It's an opportunity to tell your brand's story, share your vision, introduce team members, and outline your history, values, and achievements.

What should I write on my About page? ›

An 'About Me' page should convey who you are, what your values and principles are, how you got to where you are, and why your product or service is important to you.

How do I make an about me page? ›

Gather ideas
  1. Start with the basics. About pages don't have to be cutesy or clever. ...
  2. Share your experience. What are you most proud of? ...
  3. Show your passion. Don't be afraid to get personal, especially in your bio. ...
  4. Link it up. ...
  5. Tell us what to do next. ...
  6. Make it sound like you. ...
  7. Be honest. ...
  8. Keep it short and sweet.

What is an example of great about me? ›

I am outgoing, dedicated, and open-minded. I get across to people and adjust to changes with ease. I believe that a person should work on developing their professional skills and learning new things all the time. Currently, I am looking for new career opportunities my current job position cannot provide.

Why do you need an about page? ›

An about us page tells your story, detailing how and where you began your company as well as where you are now. This is the perfect opportunity to introduce your business to prospective customers and show them the benefits of choosing your services or products.

How long should an about page be? ›

As this often depends on different factors, it's difficult to give just one answer. But looking from an SEO and user-oriented perspective, there is a rule of thumb you can follow. We advise writing more than 300 words for posts or pages, while product descriptions should be over 200 words.

How to write about me example? ›

“I am a recent graduate of [University Name] with a degree in [Major]. I am passionate about [industry] and eager to learn and grow. I have strong [skills] and am a quick learner. I am looking for an entry-level position where I can use my skills and knowledge to contribute to a team and make a positive impact.”

How to write a killer about page? ›

How to write an About Us page
  1. Include your unique value proposition. ...
  2. Show your company's faces. ...
  3. Tell your brand story. ...
  4. Share what's happening behind the scenes. ...
  5. Let customers know where you are. ...
  6. Direct customer to the next action. ...
  7. Consider the fold. ...
  8. Keep your About Us page updated.
Apr 17, 2024

What does a good about me page look like? ›

The TLDR version of About Me page tips

Just remember, when it comes to a great About Me page: Be yourself 100% (helps create a connection) Find a way to stand out (helps make you memorable) Tell your ideal client know why your biz is the right move for them (helps to make a purchase decision)

What should I say on my about page? ›

How to write an "About Me" page
  • Consider your audience. As you begin to write your "About Me" page, consider who your target audience is. ...
  • Make it personal. ...
  • Share your values. ...
  • Add a photo. ...
  • Share your professional journey. ...
  • Include links. ...
  • Share any testimonials. ...
  • Provide your contact information.
Aug 2, 2023

What can I say instead of about us? ›

Alternatives to 'About Us':
  • How we make a difference.
  • Reasons to count on us.
  • Why we rock! ( for the cool ones)
  • Who we are.
  • Explore XYZ (your brand name)
  • Learn about us.
  • Meet XYZ (your brand name)
  • About XYZ (your brand name)
Sep 8, 2015

What is an about page usually about? ›

The About page is where site users go to learn more about the site they're on. If you want to convert visitors to users, capture opportunities to work with people, and give your regular users a deeper appreciation of what your site does, a well written About page is your ticket.

What do you put in the about section of a website? ›

10 Tips for Writing Your “About Us” Page
  1. Use facts, not hype.
  2. Inspire trust by providing useful info.
  3. Tell visitors what they want to know.
  4. Specifics are better than bold claims.
  5. Allow a peek behind the curtains.
  6. Be empathetic to build a connection.
  7. Express your values and beliefs.

What might you find on a company's about page? ›

Customers, investors, candidates for hire, and even competitors might all use your about page to learn more information about your company. An about page typically includes a brief company history, mission or vision statement, executive leadership bios, and a few impactful client testimonials.

What is the content of a page? ›

Page content refers to all the information contained in a website. Page content can be displayed as text, links, images, audio, animation or videos among other things.

Top Articles
Latest Posts
Article information

Author: Manual Maggio

Last Updated:

Views: 6061

Rating: 4.9 / 5 (49 voted)

Reviews: 80% of readers found this page helpful

Author information

Name: Manual Maggio

Birthday: 1998-01-20

Address: 359 Kelvin Stream, Lake Eldonview, MT 33517-1242

Phone: +577037762465

Job: Product Hospitality Supervisor

Hobby: Gardening, Web surfing, Video gaming, Amateur radio, Flag Football, Reading, Table tennis

Introduction: My name is Manual Maggio, I am a thankful, tender, adventurous, delightful, fantastic, proud, graceful person who loves writing and wants to share my knowledge and understanding with you.